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Engine Control

 

Overview
Charge per impression or click
Exclude zero price keywords in search results
Days between click count for the same link
Days between rating the same link
Index Title for search
Index Category for search
Index Description for search
Index Keywords for search
Enhance Keyword Indexing
Default Rank
Default Score
Default Category Position Price
Default Indexed Search Terms Price
Default New Search Terms Price
Alert Email Low Balance Value
Default Keyword Score All Keywords
Title Keyword Score
Description Keyword Score
Keywords Keyword Score
Data Encryption Secure Key
Ignore these keywords when indexing
 

 

Overview

The engine control settings controls the search engine behavior and most these data are very critical to be set correct. Please be sure you understand what each option means before you change it. Figure (1) show the engine control menu.

 

Charge per impression or click

Set the bidding system operational mode to either click or impression. Set to click to charge sites when someone clicks on it only. Set to impressions to charge sites every time their sites is displayed for the surfer it does not matter if it is clicked or not. The common mode of operation is to charge per actual click no impressions.

 

Exclude zero price keywords in search results

You can decide only to return search results from the sites and search terms that has bids greater than zero or from all terms that match no matter if it has bids or not. If set to yes any search results will contains only sites and with terms or keywords with bid amount greater than zero and balance greater than zero.

Important note that when any account balance goes to zero, all its search terms bids becomes zero. Which means if you turned on this option also these search terms from accounts with zero balance will not be included until this account balance goes up again by making a deposit.

 

Days between click count for the same link

This option sets the minimum time period to allow the click on any link coming from the same user IP or user computer to be counted as valid click and accordingly the clicked link account will be charged the bid value.

This is one of the most important security issues in the system. The system keeps track of each user or surfer by following his IP address and leaving a cookie on his computer. This to prevent false or repeated clicks from the same surfer of user on the same links. This insure that only one click will be counted from the same user during a specific period of time which is set here.

It is very important to set this value to large number of  days so that the links owners bidding and using the bidding system gets traffic for what they have paid and therefore they feel they are using a good system and spend more, please be honest and your business will grow faster than you think

.

Days between rating the same link

This option sets the minimum number of days or time period allowed between ratings from the same user for the same links. For example if a user rated a specific link today, then he will not be able to rate this same link before the number of days set by this option. This keep the system honest and safe from hacking by some users or links owners who can just keep rating their own links as excellent at the same time make rate others or competitors as very bad or poor.

The program will keep track of surfers of users by their IP address and a cookie on their computer.

 

Engine Control

What's This?   

Charge per impression or click:

Exclude zero price keywords in search results:

Days between click count for the same link:

Days between rating the same link:

Index Title for search:

Index Category for search:

Index Description for search:

Index Keywords for search:

Enhance Keyword Indexing:

Default Rank:

Default Score:

Default Category Position Price:

(in $)

Default Indexed Search Terms Price:

(in $)

Default New Search Terms Price:

(in $)

Alert Email Low Balance Value:

(in $)

Default Keyword Score All Keywords:

Title Keyword Score:

Description Keyword Score:

Keywords Keyword Score:

Data Encryption Secure Key:

Ignore these keywords when indexing:

 

Figure (1) Engine Control Menu.

 

Index Title for search

This option allows you to control whether on not to index the sites title to include in search terms and search results. It is very important to enable this option so keywords in sites title can be found when users do search for these keywords.

 

Index Category for search

This option allows you to control whether on not to index the category name of the sites to include in search terms and search results. It is important to enable this option so sites in specific category can be found when users do search for these keywords.

 

Index Description for search

This option allows you to control whether on not to index the sites description to include in search terms and search results. Depending on your usage for the engine or the nature it is used for, you may index or not the description.

For submissions with small description and no option for the user to enter keywords with his submissions, then you should enable this option to index the description. If you accept submissions and allow the users to enter keywords for their submissions, then it is better to turn this option off to minimize the keywords for each listing.

 

Index Keywords for search

This option allows you to control whether on not to index the keywords of the sites to include in search terms and search results if you allowed the user to submit keywords. It is important to enable this option so sites in specific category can be found when users do search for these keywords.

 

Enhance Keyword Indexing

Do not turn on this features for big engine database unless you have a good hardware including the CUP speed and RAM size. This featured when turn on will build search terms from all the indexed keywords in doubles and triples to make new phrases.

For example if the site submitted has index with keywords:

computer, hardware, software, tools, utilities

Then the enhanced keyword indexing will add these new phrase also as keywords:

computer hardware
hardware software
software tools
tools utilities
computer hardware software
hardware software tools
software tools utilities

As you can see the system build a new phrases which is very good only for matching a whole phrase when the user choose to find only the whole phrase by quoting his search terms like "computer hardware" in the search box.

This indexing is very consuming for the disk space. If you have a big engine database, it is not recommended to turn on this feature. It will also will slower the search speeds for larger databases.

The final word about all the indexing is, it depends on many things, this includes system hardware, system software, type of application, size of database, and many other.

 

Default Rank

This option is used to set the default rank value for all new sites submitted to the database. Sites are displayed by order according to their rank descending, bid price descending, and then title ascending.

This option allow the system admin to force specific sites to be displayed at the top of the listings in their categories. This may be very useful for example to sell the first top ten positions in each category ranked from 1 to 10 and set a price for each rank of these. Also useful to specify a sponsors positions at the top of the categories.

Please note the rank will override the bidding system, means that if a site with the default rank one and bid price or $10 on the category position, and you set the rank to 5 for a site with bid price of $1 or even zero on the category position, then the second one will be listed before the first that has the highest bid.

If you are not sure what this means, just leave the default and it will take care of everything.

 

Default Score

If you are not sure what this means, just leave the default and it will take care of everything.

 

Default category Posistion Price

This option sets the default price or bid for category position for all newly added sites into the system database. Category position bids is listed the first search term on the manage bids for each listing.

 

Default Indexed Search Terms Price

This option sets the default price or bid for all new search terms indexed for all newly added sites into the system database when newly submitted. These are the search terms that indexed from the title, description, keywords, category name when the listings is submitted to the first time.

 

Default New Search Terms Price

This option sets the default price or bid for all new search terms submitted by listings owners from the account manager through the Add Keywords tools.

 

Alert Email Low Balance Value

Set the balance positive amount in the user account below which the bidding system will send an alert email to the account holder to notify him his balance will end soon and his search terms will be taking off of the bidding system and will be back to their normal position in the directory.

 

Default Keyword Score All Keywords

Sets the default score for all the keywords. if you are not sure what this means, just leave the default and it will take care of everything.

 

Title Keyword Score

Sets the default score for all the keywords in the title. If you are not sure what this means, just leave the default and it will take care of everything.

 

Description Keyword Score

Sets the default score for all the keywords in the description. If you are not sure what this means, just leave the default and it will take care of everything.

 

Keywords Keyword Score

Sets the default score for all the keywords in the user submitted keywords. If you are not sure what this means, just leave the default and it will take care of everything.

 

Data Encryption Secure Key

Data are sent to the browser encrypted with a secure key so no one can SPAM your system in anyway, this is a unique secure key you must set it to any text of letters or digits. Only your search engine with this same secure will be able to decrypt the information and process it.

 

Ignore these keywords when indexing

Please enter all the words or phrases that you do not want to be indexed as search terms when indexing submissions. For example if you do not accept adult sites then you must enter all the keywords that is related to the adult to be removed from the index.

 



 
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